PSMailers Pressure Seal Solutions

PSMailers Guy

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Automation Vacation

Posted by PSMailers Guy on Thu, May 19, 2022 @ 08:05 AM

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Put tedious, time-consuming work on a permanent vacation

I can remember family summer vacations as a kid in our well-worn sedan that lacked proper safety restraints, air conditioning and even FM radio. Mile after mile on the road to our destination each year, my siblings and I passed the time playing the “I Spy” 50-state license plate game or letters of the alphabet game or arguing whose skin was touching who’s in the un-airconditioned back seat.

As summer approaches, I’ve been wondering how much more enjoyable those journeys would’ve been for my parents if the car was equipped with today’s experimental autopilot feature. They could’ve leaned the seats back and let the car do the driving while they napped and we kids babbled and bickered in the back.

While auto manufacturers are still ironing out the kinks with autopilot for cars (sorry, Mom and Dad), PSMailers has mastered automation of direct mail production. These all-in-one, folding, sealing systems reduce the tedious time and extra cost required to produce a mailing by hand.

  • A variety of PSMailers models handle volumes of all sizes, up to 10,000 per hour
  • When addresses, postage, even intelligent barcodes, are printed directly onto the mailer — no need to print and apply labels or stamps by hand.
  • Designed as self-seal mailers, PSMailers eliminates the need for envelopes. The system folds and seals all at the same time. Kiss the nasty chore of envelope licking goodbye!

If you’d like to put the time-consuming task of folding, stuffing, and addressing mailings on a permanent vacation, it’s time to engage autopilot with PSMailers—and free up your time to enjoy your free time this summer.

Yours in automation and vacations,

~ PSMailers Guy

Find your pot o’ gold with PSMailers

Posted by PSMailers Guy on Wed, Mar 23, 2022 @ 10:03 AM

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Find your pot o’ gold with PSMailers

March is the month where everyone becomes Irish for a day in honor of St. Patrick’s Day. Everything goes green to signify the great lore and luck o’ the Irish, including the Chicago River which requires 40 pounds of green vegetable dye to attain that Éire hue!

No St. Patty’s celebration is complete without mentioning leprechauns. Legend has it that, with a bit of cunning and luck, if you catch a leprechaun, he will reveal the location of a hidden pot of gold. If you’re not careful, though, that sneaky little lad might trick you into looking for it at the end of the elusive pot of gold.

I’m no leprechaun, but I’m here to reveal to you all the ways that PSMailers pressure seal systems can lead you to a real pot of gold for your business:

  • Easier mail prep saves valuable time, money, resources. PSMailers quickly and fold, seal preparing documents in a fraction of the time the task can be done manually. By reducing the time-consuming workload of a menial task, these systems freeing up your company’s precious time and resources. No luck required!
  • Faster mail processing reduces costs. The PSMailers system does all the work! The process of folding documents and stuffing envelopes is cut in half thanks to PSMailers. After the documents are printed, the pressure seal machine prepares them directly for mailing, saving you both time and money in labor and supplies.
  • Postal processing is a breeze too. Larger machines include an integrated conveyor and digital counter - at no additional cost! The duty cycle is ideal for organizations with high-volume mailroom equipment requirements.
  • Reduce buying, storing and custom printing expenses. With a PSMailers system, the pressure seal self-mailer forms serve as their own envelope, eliminating the cost of buying and storing expensive custom stationery and envelopes.
  • Variety of PSMailers documents meet a range of mailing needs. Available in 11” or 14” length with V-folds, C-folds, or Z-folds, pressure seal self-mailer forms can be used for a remarkable number of applications, from payroll and accounting to direct mail marketing campaigns.
  • Reduce errors with secure and confidential mailings. Unlike regular letter/envelope mailings, PSMailers self-sealed documents eliminate the chance of errors, such as two confidential documents are accidentally inserted into the same envelope, or a document is inserted into the wrong envelope.

 

Just as St. Patrick is said to have driven all the snakes out of Ireland, PSMailers is driving away the extra time, costs and hassles of traditional mailings with pressure seal self-mailers that will fill your pot o’ gold every time.

As the Irish like to say: “May the most you wish for be the least you get.”

 

~ PS O’Mailers Guy

Tackling tax prep the easy way

Posted by PSMailers Guy on Wed, Jan 19, 2022 @ 14:01 PM

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Tackling tax prep the easy way

Chances are you probably haven’t read what is considered by Guinness World Records to be the longest novel ever published. In Search of Lost Time by 20th century French author Marcel Proust contains nearly 1.3 million words. But that’s mere child’s play compared to the U.S. federal tax code which weighs in with an astonishing 10 million words! Daunting reading for even the best of speed readers and accountants.

The good news is, unless you’re an accountant (or a professional speed reader), you don’t need to read every page of the tax code (or even In Search of Lost Time for that matter). But you DO have to be ready for tax season. And I’m gladly here to help with this handy checklist on how to prepare your PSMailers system for the new tax season:

  • Is the PSMailers machine tuned up and ready for increased seasonal demand?
  • Do you have a sufficient supply of W2 tax forms to meet the mailing deadline?
  • Are you stocked up on other financial forms?
  • Have you evaluated your fold designs? Do you have the ones you need?
  • Is office staff trained and ready to print?
  • Have you conducted a test run before running an entire batch?

If you can’t answer “yes” to all of the above questions, no need to panic. Our top-notch Customer Service and Tech Team is available from 8 a.m. to 5 p.m. EST to answer all your questions and help you resolve any issues you might be experiencing. Our team of experts know PSMailers systems from top to bottom and can have you up and running in no time.

In addition to Customer Service support, you can find all kinds of great info on PSMailers.com or by calling our toll-free number: 800.464.5030. Free and easy…which is more than you can say about the ever-expanding tax code.

Unlike Proust and the federal government, I’ll keep this blog short so you can focus on that checklist!

Yours in making light work of heavy loads,
~ PSMailers Guy

PSMailers Let's talk turkey - and trends in direct mail

Posted by PSMailers Guy on Thu, Nov 18, 2021 @ 12:11 PM

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Let’s talk turkey—and trends in direct mail

At Thanksgiving time, I’m the “turkey guy” in our family. I’m literally hands-on with the formerly feathered, defrosted foul—I prep the bird, handle the giblets that most people don’t want to touch or even look at (but make for amazing gravy), stuff it to the brim with my homemade stuffing, roast it, taste test it, and carve it up for serving.

As I was planning for this year’s feast, I came across a few turkey trends of note: 34% of consumers recently polled plan to fry their turkey, 50% buy the bird frozen, 48% plan on buying a bigger turkey vs. a smaller one, the majority prefer dark over white meat, and 24% say their mom will be cooking the bird this year. (Thanks, mom, for teaching me everything I know about turkey prep!)

This got me thinking about the interesting trends in direct mail that businesses can serve up year-round. Direct mail is still enjoying a healthy existence in the wake of the pandemic with a few notable facts and features:

  • Surprisingly, “young” digital companies (less than 20 years old) use direct mail to market their business and find customers not online. Even Amazon uses it to reach their Prime customers!
  • Mailers get interactive. Direct mail pieces that prompt a digital call-to-action, via QR code, social media, website or app, are a booming and successful trend and have doubled in the last 4 years.
  • Personalization is popular. Experts see it increasing two-fold this year alone. With many people feeling as though they’ve lost human interaction during the pandemic, personalization offers that much-desired human connection.
  • More time at home means more time to read mail. Direct mail response rates trended up in 2020 during the pandemic lockdown. As people continue to work from home even as we come out of restrictions and return to the office, expect response rates to remain higher.
  • Coordinating online and offline marketing. Digital exposure combined with physical touchpoints leaves a deeper neurological imprint on consumers.

But what good are trends without the proper tools to take advantage of them? Glad you asked! I wouldn’t be the PSMailers Guy if I didn’t mention our high-volume workhorse—the PSM10K—designed to fold and seal up to 10,000 direct mail pieces an hour. It really takes the giblets out of the time-consuming, and tedious process of preparing direct mail!

But don’t take my bird, I mean, word for it. Check it out for yourself.

Yours in turkey and trends,

PSMailers Guy

The Johnny Appleseed of PSMailers: We plant ‘em, you pick ‘em!

Posted by PSMailers Guy on Tue, Sep 21, 2021 @ 21:09 PM

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Apple picking season is upon us and it wouldn’t seem right to kick off the pickin’ without a nod to the American legend who started it all: Johnny Appleseed. He was in fact a real person and truly the stuff folklore is made of. Born John Chapman in Massachusetts, he began his one-man apple orchard planting mission in the post-Revolutionary War days. Just as you may have learned as a kid in school, the eccentric outdoorsman did indeed wear a sackcloth with holes for his head and arms, traveled barefoot carrying a bag of apple seeds, and slept outdoors as he worked his way across the country planting apple trees.

Much like this folk hero, PSMailers has been spreading PSMailers systems far and wide, creating orchards of opportunities for businesses of all sizes and industries. PSMailers models are almost as diverse as apple varieties you find in the store. Pick your favorite:

Small Volume Models: PSM1800, PSM3000C, PSM3000
Makes time-consuming mailing tasks like invoicing easy as apple pie for smaller business offices.

Medium Volume Models: PSM6000 with touch screen display, PSM7000
Streamline the payroll process and other regular, higher-volume mailings with one of these golden delicious systems.

Large Volume Models: PSM10K
For marketing made easy, this high-volume system runs as crisply as a Granny Smith. Businesses can fold and seal up to 10,000 direct mail pieces an hour!

Can’t decide? Here’s a handy calculator to help you decide which PSMailers unit is right for you: www.psmailers.com/select-your-model.

Of course, just as no apple picking experience is complete without fresh apple cider, choose from a complete selection of PSMailers document styles to complete your PSMailers pick, including C fold, Z fold, V fold, EZ fold, EC fold, and ZX fold.

They say: “an apple a day keeps the doctor away”. But I like to say: “a PSMailers system takes the pain out of the mailing process!” It doesn’t rhyme, but you get the idea.

So, whether you pick a bushel of apples or better business solution with PSMailers this fall, I can guarantee you that Johnny Appleseed is smiling down on you in his sackcloth and bare feet.

Yours in picking and printing,

PSMailers Guy

Lifesavers by PSMailers: Customer-Support Flavored

Posted by PSMailers Guy on Wed, Aug 4, 2021 @ 08:08 AM

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When Clarence Crane of Cleveland, OH, invented a hard mint candy in 1912 to supplement his chocolate business in the warm summers, he experienced a life saver of his own. As lore has it, Crane didn’t have the space or equipment to produce the candy, so he turned to a local pill manufacturer for help. In a remarkable twist of fate, the manufacturer’s machine was malfunctioning but discovered that the pressing process worked much better when the hard mints were stamped out with a hole in the middle making them look like small life preservers. And, thus, Life Savers® candy was born.

Our favorite flavor: Customer Support

At PSMailers, we offer our own line of Life Savers (or lifesavers as I will call it to avoid any copyright infringements) in the form of customer support.

PSMailers users enjoy the speed and ease-of-use of PSMailers pressure seal folding sealing equipment and documents. They revolutionize productivity in offices, from small start-ups to large organizations, in a wide range of industries. When you have a question about your system, you want to know there’s support (a lifesaver) out there when you’re in a pinch.

I don’t have to tell you twice that customer service is critical to customer satisfaction. In fact, 95% of consumers say that customer service is essential for brand loyalty, and that the most important aspect of a good customer service experience is “a knowledgeable customer service representative.”

So, we focus on making our customer service and support the most satisfying flavor in the industry.

Support Center

Research has shown that more than 76% of all consumers prefer to reach customer support representatives by phone. PSMailers makes it easy to reach a live member of our customer support and sales team by phone, as well as email.

Online Help Tools

When it comes to troubleshooting, 69% of consumers prefer the DIY approach. Here is where PSMailers excels with online help tools:

  • Our Helpful Tips page provides clear, simple instructions on everything from set up to adjustments.
  • Our Troubleshooting page includes more in-depth information to help them address customer questions and issues.

Sales and Support Line

For general sales or support question or comments regarding any PSMailers machine or related products, we make it equally as easy to reach us via our online forms at psmailers.com:

  • Support request: www.psmailers.com/contact-us/support-request
  • Sales form: www.psmailers.com/contact-us/sales-form

The next time you reach for your favorite flavor of Life Savers (I’m a Butter Rum guy myself), think of the lifesaving support at your fingertips from PSMailers.

Yours in candy and customer care,

PSMailers Guy

 

  1. With a reported 90% of Americans using customer service as a factor in deciding whether or not to do business with a company, rest assured PSMailers will continue to offer the best in lifesaving customer service and support.

Pressure Seal vs. Envelopes: Settling the Great Debate

Posted by PSMailers Guy on Tue, May 25, 2021 @ 12:05 PM

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Is dance a sport? Should pizza be cut in wedges or squares? Would the world be a better place if women were in charge?* These are some of the compelling and time-honored questions deliberated by debate teams in schools across the country every year.

My own debating skills don’t go much further than “boxers or briefs?” but one debate I can settle with great certainty is pressure seal documents vs. envelope-letter mailings, especially for schools and universities. Hear me out…

More attention-getting

Unlike mass marketing letters, pressure-seal self-mailers convey an official air of importance and urgency. The very nature of the design compels the recipient to open it! This is critical for educational institutions that want to reach students and families with important news about fall registration and requirements, re-opening schedules, and other urgent messages.

Plus, PSMailers offers an impressive variety of document styles, from postcards and flip tabs to standard forms, so you can make it eye-appealing and informative.

Greater security

By design, two panels of a pressure-seal document typically overlap when folded and sealed, giving an extra layer of security to the information printed inside. Security tints in envelopes can be pretty weak. Then there’s the fact that it’s easy for someone to intercept a letter, open it, then reseal it without the intended recipient knowing. No chance of that happening with a self-mailer.

With personal and even financial information often sent by schools and universities, students and families expect a high level of privacy and security. There’s no sneaking or peeking with PSMailers self-mailers.

More efficient

As schools plan to fully open back up on campus in the fall, there will be a flood of information to get out, particularly at universities. Information on fundraising events, club events, fraternity and sorority activities, just to name a few, add up to thousands of mailings. All of which can be handled more efficiently and cost-effectively as self-mailers. Just picture the costly and time-consuming process of printing, folding, stuffing, sealing and stamping thousands of letter and envelopes. Exhausting! And such a waste of valuable time and money.

PSMailers systems are available in a range of capacities from low volume machines for smaller schools to workhorse models that process up to 10,000 pieces per hour for bigger universities. New systems come with a six-month warranty and the PSMailers customer service line is always available free of charge.

Can your letter and envelope say the same? I think not!

So while the merits of pizza slices vs. pizza squares is still up for debate, I think the self-mailer/envelope debate is settled. Don’t you?

Yours in great debates,

PSMailers Guy

  1. Would the world be a better place if women were in charge? The short answer: probably!

Move over Gutenberg, touchscreen is here

Posted by PSMailers Guy on Mon, Mar 15, 2021 @ 15:03 PM

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Those of us in the printing industry are forever indebted to the genius of Johannes Gutenberg, pioneer of the modern printing press in 1450. (An invention that wouldn't be nearly as invaluable, it should be noted, without the brainchild of Ts'ai Lun of China, the first maker of paper in 105 BC.)


Gutenberg's life-changing invention was the first of many that have led us to where we are today with technology that enables better, faster, smarter printing and document processing. Here is a nod to some of the other important advancements along the way:


1703: Gottfried Leibniz creates the binary number system used in virtually all computers today. (You know, those series of 0s and 1s? I still don't quite understand, but thank you, Gottfried!)


1803: Henry and Sealy Fourdrinier develop the papermaking machine (with an assist from Ts'ai Lun mentioned earlier).


1965: The first finger-controlled touchscreen is created by E.A. Johnson at the Royal Radar Establishment in Malvern, UK. (More on this below)


2016: Three nanotechnologists win the Nobel Prize in Chemistry for building miniature machines out of molecules. (This has nothing to do with printers-yet, anyway – but that's an amazing technological feat worth noting!)


Thanks to the inventions of these great minds over the last 500+ years, PSMailers is making its own advancements with our pressure-seal and self-mailer machines. Take for instance, the new PSM6000 model with touchscreen design. Think of it as your own personal Rosey for the office. The touchscreen display gives the user faster, easier, accurate access to functions for a 21st century performance. With a capacity to process up to 6,000 forms per hour, this unit also provides manual and batch counts, variable speed options, plus a 6-month manufacturer warranty that would make even Gutenberg blush.


Harnessing technology like touchscreen displays in our powerful folding/self-sealing systems is our way of advancing the industry and providing our users the most efficient tools available to save valuable time, money and resources.
So the next time you process or open a PSMailers document, thank our industry forefathers and your humble friends here at PSMailers.

Yours in the most latest tech,
PSMailers Guy

PS. Technology, used wisely, can move us forward by remarkable leaps and bounds. But not without risk. As Elon Musk, CEO of Tesla and mastermind of wildly ambitious ideas, once put it: "I would like to die on Mars. Just not on impact."

Good news for a change

Posted by PSMailers Guy on Thu, Jan 14, 2021 @ 15:01 PM

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With every new year always comes renewed efforts to do something – something different, better, or new, like: start exercising, stop snacking, quit a bad habit, read a good book, save more, “Amazon” less.

A few years ago, I resolved to finally trim an overgrown tree in our backyard at the first blush of spring. With my trusty 6-foot wooden ladder, I proceeded to aggressively cut years of dead branches and wild growth from the top step. It didn’t take long before I confirmed the laws of physics that day: ladder stability requires all four legs to be firmly planted on the ground. Not three. On the inglorious way down, a gnarly tree branch sliced my arm like a skilled surgeon and a prickly berry bush cushioned my fall with appropriate insult. Twenty stitches later, I resolved to hire a professional tree trimmer next time.

But this year, my resolution is not based on a bruised ego or battered backside. Rather, it is one believe I can carry out successfully and with positive results: focus on good news.

It should come as no surprise that the first place I turn to find good news is PSMailers!

  • New upgrade: If operating more time- and cost-efficiently is a high priority in 2021, a new PSMailers system will be received as good news around the office.
  • New design: Great news for busy offices - the popular PSM6000 model now features a touch screen display for enhanced user interface to seal up to 6,000 forms per hour.
  • New uses: Documentation is increasing in demand. Pressure-seal documents are ideal for mailing medical test results, screening facility information, hours of operation, and more.
  • New ideas: The turn of a new year is typically a time to gear up for W2s, 1099s and other important tax season documents. But there are endless other ways to use PSMailers machines and documents. What new ideas will you discover in 2021?

If you haven’t made your own New Year’s resolution yet (or have already failed to keep it), I encourage you to join me in the quest for good news this year. And take it from someone older and wiser about New Year’s resolutions: when you reach for the stars, be sure to keep four ladder feet on the ground.

 

PSMailers Guy,

Bearer of Good News in 2021

The Ultimate Office Gift of 2020

Posted by PSMailers Guy on Wed, Nov 18, 2020 @ 15:11 PM

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I’m no historian, but I think it’s safe to say 2020 will go down in history as one of the most regrettably, unforgettably crazy years in modern history. And the year isn’t even over yet!

With the holidays on the horizon, life is going to get even crazier. The to-do list around this house is getting longer:

  • Find storage space for 60 rolls of toilet paper (not hoarding, I swear!)
  • Upgrade Zoom account to host virtual holiday dinner with family
  • Bake a loaf of sourdough bread that is actually edible
  • Take up knitting
  • Watch Tiger King mini-series (for engaging conversation at our virtual dinner)

Just typing that list gives me holiday anxiety. But this blog isn’t about me, it’s about helping you operate more efficiently and cost-effectively especially during the weird world we’re currently living in.

So here’s one thing to take off your to-do list: the time, cost and burden of folding, sealing, and mailing documents. With PSMailers, we’ve got you covered. These pressure sealer systems and self-mailer documents are available to suit the needs of any size business, organization or educational institution. They will make light work of any important document processing:

  • payroll
  • accounting
  • invoicing
  • grade reports
  • direct mail

With lower costs and improved productivity, PSMailers systems actually pay for themselves (go here to find out how). How’s that for the perfect office holiday gift?

Office parties and holiday celebrations won’t be the same this year, but you can certainly ring in the new year operating better than ever with a new PSMailers system.

And as we say good riddance to 2020, I’ll leave you with one final thought: keep your friends and family close – and your research monkey closer.

May the worst be behind us,

 

PSMailers Guy